Nigerian Breweries Plc (“NB Plc”), brewers of Star Lager Beer, said its millionaire’s promo tagged: ‘United We Shine’, which is designed to reward consumers of the brand has produced 250 millionaires.
The promo, driven by limited special edition bottles of Star with unique crown corks which were redeemed via mobile phone USSD codes, had over N300 million worth of prizes awarded to thousands of consumers during the promo.
Speaking on the concluded promo, Portfolio Manager, National Premium, NB, Mr. Olayinka Bakare said: “The United We Shine promo was aimed at celebrating lovers of the Star brand and fans of football that support the Super Eagles of Nigeria. We are delighted that thousands of consumers were rewarded through this promo and it was an immense success. Star will continue to support consumers and Nigerian football lovers in the days ahead.