Budweiser, a premium brand of International Breweries Plc, a proud member of the AB InBev family has concluded plans to sponsor top-performing sales staff and distributors to watch select European Premier League matches as a way of rewarding and appreciating them for their hard work and commitment.
The company is rewarding a total of 54 persons for their performance in the recent financial year and to encourage them to do better.
The Board of Directors of International Breweries Plc has appointed Tolulope Adedeji to its Board effective 18 September 2019.
In a statement released by the brewing company, it said that Ms Adedeji has extensive experience in building brands and businesses from scratch to market leadership.
She is currently the Marketing Director of International Breweries Plc where she leads the marketing teams in Nigeria and AB Inbev brands in Ghana. Some of the iconic brands under her leadership include Budweiser, Trophy, Hero, Club beer and Beta Malt.
International Breweries Plc (“IB Plc”), the Nigerian unit of global brewer Anheuser-Busch InBev (AB InBev) is set to unveil a new reality TV show in the South East called “The People’s Hero”. The show is part of the company’s effort to celebrate the rich cultural heritage of the people of southeastern Nigeria.
