Tag Archives: Nescafe

Nestle buys Egypt’s Instant Coffee firm

Nestlé SA announced that it has acquired Egyptian Coffee firm Caravan Marketing Company SAE, which makes instant coffee brand Bonjorno, among others.

The terms of the transaction was not disclosed.

Caravan was started in 2003 as a marketing and distribution company and has since grown to include its own brands.

In the last five years, Nestlé has made significant investments in manufacturing and distribution facilities in Egypt at nearly one billion Egyptian pounds ($53m).

Interbrand’s Top global beverage brands for 2016

Interbrand, the world’s biggest and most influential brand consultancy has released its 2016 Top Best 100 brands report. The list is a mixed bag of brands from a diverse set of industries with Apple and Google topping the list.

There were 11 global beverage brands in the top 100, starting with Coca-Cola, 3; Pepsi Cola, 23; Budweiser, 30; Nescafe, 36; Jack Daniel’s, 85; Sprite, 86; Heineken, 87; Corona Extra, 93; Johnnie Walker, 95; Smirnoff, 96; Moet & Chandon Champagne, 97.