Tag Archives: IARD

Diageo shows support for reducing alcohol-related harm

As part of its involvement to the global efforts towards reducing alcohol-related harm, Diageo, parent company of Guinness Nigeria Plc have embraced the release of the latest Producers’ Commitments Report by the International Alliance for Responsible Drinking (IARD). The report shows that alcoholic beverage companies who committed to the implementation have raised their commitments to contribute to the global target of reducing alcohol related harm by 10% by 2025.

Diageo, IARD partner to reduce harmful drinking

As part of its effort to create a positive role for alcohol in the society through partnerships and programmes, Diageo Plc, a global leader in beverage alcohol, has joined International Alliance for Responsible Drinking (IARD) to commemorate the second year of the Beer, Wine and Spirits Producers’ Commitments to reduce harmful drinking.

The Beer, Wine and Spirits Producers’ Commitments to reduce harmful drinking is an ambitious programme of actions aimed at reducing harmful drinking over a five-year period which started in 2013 and will end in 2017. The IARD is a not-for-profit organization dedicated to addressing the global public health issue of harmful drinking and to promoting responsible drinking.