Tag Archives: Heineken N.V

AB InBev withdraws funding for alcohol study as industry’s influence is questioned

The world’s largest brewer, Anheuser-Busch InBev (AB InBev) said it is withdrawing its financial support for a controversial study that will look into whether there are any health benefits to drinking alcohol in moderation.

The ten-year long clinical study which was announced last year had the financial support of the alcohol global heavyweights such as Diageo, Pernod Ricard, Heineken, Carlsberg and AB InBev.

According to the New York Times, the total amount so far raised by the drinks companies for the study is $66 million, of which AB InBev gave $15.4 million.

Doing business in dangerous places: How Heineken beer survives in Congo

Brewers are rare colonial-era holdouts in a notorious trouble spot.

Bralima brewery in Kinshasa, the capital of the Democratic Republic of Congo (DRC), is an island of modernity in a city where chaos is the norm. Inside a building near the docks where barges begin the journey up the Congo river, conveyor belts rattle as thousands of glass bottles are washed and filled with amber liquid. A generator hums to power the new brewing machinery, creating enough booze to fill 28,000 crates every two days.

Heineken sold 4.3% more beers in Q1 than same period last year

Heineken NV said on Wednesday that consolidated beer volume for the first quarter grew 4.3% organically, with the biggest growth coming from markets in Asia Pacific, Americas, and Africa, Middle East & Eastern Europe. The growth was against a backdrop of lower volume in Western Europe which was impacted by the cold spell in places like France, Spain and Austria. Total volumes in Europe fell 1.7% as the benefit of an earlier Easter was more than offset by colder weather.

Heineken accused of not doing enough to protect female sales agents from sexual abuse in Africa

Dutch brewer Heineken said it will do more to protect is sales agents in Africa after a Dutch newspaper, NRC published allegations of widespread sexual abuse of sales agents in 10 countries where the company operates.

According to the report, Heineken indirectly employs about 2,000 women as “promotional girls” in Africa out of a 15,000 women global sales force based on internal research done in 2007.

The sales agents job involve going around to bars, cafes and restaurants with promotional crates to persuade owners to stock the company’s brands.

China Resources seeks buyout of Heineken’s Chinese business

China Resources Beer (Holding) Co Ltd (CR), China’s largest brewer is said to be in talks to acquire Heineken NV’s Chinese business as the Dutch brewer looks to exit the market.

According to Reuters which first broke the news on Thursday, the transaction could be worth more than $1 billion. Details of the talks are still ongoing and could yet fall apart.

Heineken opens new greenfield brewery in Mexico

Dutch brewer Heineken N.V. announced on Wednesday the opening of a new brewery in Mexico. Located in Meoqui, Chihuahua State, it will be the company’s seventh brewery in the country.

At a cost of $500 million, the plant is said to be the biggest greenfield brewery in Heineken’s history, with a production capacity of 6 million hectoliters per year and will produce leading brands such as Tecate, Dos Equis and the Heineken brand for the Mexican market and for export.

Heineken toasts full year 2017 results

Heineken N.V cheered its full year results for 2017 as it reported a 5.37% (5% organic) rise in revenue to €21.9bn. Profits in the same period jumped 7.1% to €2.2bn from €2.09bn in 2016.

Commenting on the results, Jean-Francois van Boxmeer, chief executive officer, Heineken NV said, “We delivered strong results in 2017, with all regions contributing to organic growth in volume, revenue and Operating Profit.” Beer volumes grew 3%, with the “Heineken” beer brand growing 4.5% per hectoliter. The company said that revenue per hectoliter in all regions improved except for Asia Pacific due to negative mix effects.

Heineken drives brand equity in Nigeria, other African markets

Heineken says it has gained more brand equity in Nigeria and is looking to achieve same in 15 other African markets through investments in the brand.

The company said it had also increased its share of the beer market following the launch of a new commercial- Villager.

The 58 seconds commercial featured Jidenna Mobisson, the Nigerian born international act. The commercial is the brand’s first glocalized commercial and first Nigerian campaign.

The company said in a statement that it is in the process of rolling out the same commercial in 15 other African markets where it has presence.

African Health groups join protest against Global Fund, Heineken alliance

More fallout has emerged from the recently announced alliance between Global Fund and Heineken. Health advocacy groups in Africa have joined to condemn the partnership between Global Fund, a government, civil society and private sector group that fights the spread of HIV, tuberculosis and Malaria in Africa with the Heineken Group, an alcohol firm.

International Health campaigners condemn Global Fund alliance with Heineken

Global Health NGOs and alcohol concern groups have criticized the recent alliance between Global Fund, a government, civil society and private sector group that fights the spread of HIV, tuberculosis and malaria in Africa with Heineken Group, an alcohol firm.

In a letter sent to Global Fund, an alliance of over 2,000 health organisations decried the move and said the partnership with Heineken would only help the beer firm expand its marketing reach.