CHI Limited, Nigeria’s leading fruit juice company has announced the launch of Chi Exotic fruit juice and Chivita Ice tea in new hip, trendy and convenient cans.
According to the company, the launch once again demonstrates the company’s continuous quest for innovation that meets the dynamic needs of Nigerian consumers. It would be the first time a mainstream juice brand is available in cans.
CHI Exotic Nectar has launched its pineapple Coconut variant in 150ml pack size.
According to the company, the taste and refreshment is the same as its bigger pack sizes. The new pack is price friendly at N50 retail. The firm said it is the result of deploying innovation to drive brand growth in a dynamic market environment.
It notes that the variant offers an irresistible taste and distinctive refreshment that makes it ideal for indulgence and relaxation. Its taste and trendy pack size connects with the taste preferences and healthy choices of a youthful consumer segment.
