The head of Marketing at Promasidor Nigeria Limited, Mr Abiodun Ayodeji, has revealed that sales of its newly launched Sun Vita cereal has been strong, making it one of the most sought after brands by consumers.

Ayodeji disclosed this during an interview at the company’s head office in Isolo, Lagos.

Sun Vita cereal was launched into the market in December 2018, with 75% locally sourced material.