RC Cola makes entry into Nigerian market

Royal Crown Cola (“RC Cola”), a Canadian-based firm is the latest soft drink company to enter the Nigerian market heightening competition in the sector.

The company which traces its beginnings to 1905 in Columbus, Georgia USA, said they are not afraid of competition and is confident that the brand will thrive in the Nigerian market.

The soft drinks maker held a dealers forum at its newly acquired multi-billion naira state-of-the-art facility in Agbara, Ogun State.

Speaking at the forum, the Managing Director of RC Cola, Moshy Cohen, said that the brand is in more than 65 countries and competing favourably. He noted that the brand has been in existence since 1905, which is a long legacy.

“RC Cola is a successful brand like I mentioned and we are powerful in our recipe,” he said.

Cohen noted the brand’s strong adherence to quality which underpins its growth across markets, adding that the brand’s success hinges on quality training, quality flavor and consistency, among others.

“We produce 35,000 bottles for an hour, 11 lines with more than 40,000 per hour and we are setting more lines that will give us 90,000 per hour to enable us meet up with demands of our customers,” Cohen said.

Speaking further, the MD said: “The Nigerian market is huge and interesting. Our idea in Nigeria is to supply the demand because it is huge. So, the magic is not only to supply the demand, the magic is to be consistent and keep to our value, quality over time”.

Commenting on the launch of RC Cola in Nigeria, the company’s Plant Manager, Jide Aweda, said that the idea of setting a factory like this which is a contract packaging company is new in Nigeria and when the idea came up, there are a number of people who want to register one product or the other but they didn’t have the money to purchase land or equipment. “With this facility which is built for 11 lines, we decided to take the franchise ownership of RC Cola. Presently, we needed a product that can play well with the existing brands in Nigeria”.

“From the great taste of RC Cola which the people have accepted, we can make a head way in our operation in Nigeria. We have invested more money in bringing in more machines to meet up with the demand that is why we started with big dealers,” Aweda said.

In the same vein, Head of Commercial, Steve Edeki, said that the essence of this forum is to inform our dealers that the brand, RC Cola is a month and six days we started selling in Lagos.

“We invited dealers to know where RC Cola is coming from and to build that confidence that we will be supplying them non-stop because we have the capacity to do that with our latest state-of-art factory plant here in Agbara.

“The channel lines are very nice, encouraging because we have done one month and six days and we have been able to penetrate Lagos, getting the right distributors, and we are going to take the step downward by planning towards the wholesalers, retailers so the product will get to the final consumers who according to what we have been doing in the market like the taste of the product and are eager to get it. Our strategy is to make the business easy for dealers in terms of distribution so that nothing encroaches into their profit margin, and we believe that with the quality of the product, it will succeed in Nigeria”.

Furthermore, Head of Marketing, Shakiru Briamo said, “We have a lot of plans, and we have been doing our marketing experiential to make this product go all over Nigeria, because it’s not about distributing to the distributors alone but helping them to push this product out. This product has been since 1905 and it has been a great taste. About 70 countries are selling this product and they are selling well. I think it’s going to sell well in Nigeria. Nigeria has a big market; we will sell well and do well.

According to publicly available information, Royal Crown Cola International (“RC Cola”) is a Canadian company owned by Cott Beverages of Ontario, Canada which bottles and markets all RC Cola branded products outside the United States.

89 Responses to RC Cola makes entry into Nigerian market

  1. MAC enterprices says:

    good morning from what i have read it will yield a huge succsess i want to be a distributor in anambra 08065464732 what are the terms and condition

  2. Mike asekome says:

    I am pleased to hear that you have resumed production. We are waiting for you in warri. Congratulations.
    The market is large enough to accommodate more bottling companies.

  3. YAHAYA GARBA BELLO says:

    Your welcome come! I interested in your products, I want be a distributor under your company. Which cover Mubi, Maiduguri, Potiskum and Geidam. MD HUMAIRA water and soft drinks

  4. I ask for a wholesale/distributorship arrangement for my company. Kindly send your contact address. Thanks

  5. Mrs C. O Bello says:

    Good Morning, that is good idea i want to be a distributor in epe lagos state, This Is My Number 08032163921. Thanks

  6. Tamunopiriye Brown George says:

    Want to be distributor of RC in port Harcourt address 23 sangana street

  7. ADELAKUN BASHIR GBOLAHAN says:

    You are welcome to our great country,RC cola is going to sell well in Nigeria because it has a very good taste and we have a very large market but size is very important, it will be very good if you can make it 60cl because in Nigeria size does matters.

  8. Chima Ukandu says:

    Hello Good evening; my name is Chima Ukandu and I’ll like to be your major distributor in port Harcourt. Please how do we go about the terms and conditions?

  9. ANGELA says:

    HELLO,AM ANGELA,PLS I WILL LIKE TO BE A DISTRIBUTOR,WHAT ARE THE CRITERIAS,AM IN PORTHACOURT,OLD GRA,KINDLY CONTACT ME ON 08032305864

  10. Muktar Babangida says:

    My name is Muktar Babangida. I am a highly experience sales person. I have more than 10 years plus expertise in sales and marketing of FMCG. I specifically worked for coca- cola as a sales manager for more than 5 years plus. I wish to join this winning team to push more of RC cola in our markets in the North.

  11. Shola Oladele says:

    Good morning, my name is Shola Oladele I will like to be you distributor in okera Ogba ikeja please what do I need to do.

  12. Ego Anya says:

    I will like to be a distributor in Woji. Port Harcourt

  13. Funto says:

    Kindly avail us the requirements to be a distributor here in Lagos.

  14. Temmy says:

    My name is Tammy I will like to be your distributor, around Rumuokoro obio Akpor, Rivers State

  15. Mbuotidem stephen says:

    My name is mbuotidem kindly send the requirements for becoming a distributor.
    Location Rivers state
    Email:mbuotyjacob@gmail.com
    Phone no. 08038220786

  16. Oluwaseun says:

    Plz I want to become your distributor I am interested. Plz send your requirements.

  17. CONSIBOT Enterprises. says:

    Distributors dealership requested. Contact Constance on 08038700382 or Akinsoji on 07045225827.

  18. Lateef says:

    My name is lateef from Lagos ,wish to become a adistributor ,what are the
    terms and conditions.
    08066305355

  19. Igwe Emmanuel says:

    RC COLA Drink is already a huge sucsess in Nigeria. I witness a truck of it offloaded in Portharcourt yesterday and the penetration was over 80%. Retailers struggled for for the products. I bought 1 case of it to have the taste, and frankly speaking it beats other cola drinks i have seen in Nigeria.
    My Name is Mr Igwe Emmanuel, am currently resident in Portharcourt, Rivers state. I am a sales manager to Paxson Nigeria company ltd, a distributor to Procter & Gamble (P&G) in the SE/SS. My Number is 08035006200. Am very much interested to work with the company if their is opening for sales recruitment.

  20. Idris Abiodun ( Corporate Sales Manager says:

    Good Afternoon.

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  21. Princess
    RC cola is one of the best drink so far, I will like to be one of your distributor, I am at Eleme Rivers state and my phone number is 09095356270.am really interested.
    Thanks.

  22. ofodum obumneme says:

    what is the criteria for becoming ur distributor

  23. Abikoye Mathew says:

    I am abikoye mathew. I will like to be one of your major distributor in Abeokuta. Pls send me criteria for distributorship. My contact 08033816860

  24. Mrs Ogochukwu I says:

    I am interested in your Distributorship in Portharcourt ( Precisely mile 1 & mile 3 axis)
    My Name is Mrs Ogochukwu I, EMAGOS MULTI LINK VENTURES, MY PHONE NUMBER IS 08039471258.
    Please what are the criterials to becoming your distributorship.

  25. Abdulmalik Maryam says:

    Interested in working with your company as a Distributor.I reside in Ilorin Kwara State Nigeria and my Shop is in Mandate market.My phone no is 08034712649.pls let me know the conditions for Distributors.Tnx

  26. Amodu Veronica says:

    My name is Mrs Amodu Veronica. I want to be a Distributor in Ibadan, Oyo state or Abeokuta, Ogun state. What are the conditions?

  27. Suleiman says:

    My name is Suleiman adamu loddo. I want to be a distributor in Taraba state. Wat are de conditions here is my contact 07031510966 thank you

  28. Suleiman says:

    My name is Suleiman CEO Loddo Nig Ltd I want to be your distributor which cover Jalingo Bali, gashaka,gembu and some part of cammaroon .we are in this business since 1993 thank u

  29. Tajudeen Damilola says:

    Hello Golden Crown Cola management I will appreciate if we are given the opportunity to serve as a distributor under your canopy and make your product move at the agreed company price given to us. We have been in this line off business n we have what it takes to make it happen here in Kwara state Ilorin.
    09067871298
    07068880660

  30. Tobi victor says:

    Good morning my name is tobi victor . I will like to be a
    Major distributor in Abeokuta my number is 07033517007

  31. Godson Chuka says:

    I’ll love to be a distributor in three different states

  32. Alh Usman Ujulu says:

    I will like to be a major Distributor to cover Madagali Local Govt & Michika Local Govt area, under Adamawa state,what is ur terms of conditions?

  33. Egbewale oluwatobi says:

    Good evening,
    I would like to parther with your reputable company as a distributor what are the criteria to become one.
    I resides in Lagos, oyingbo precisely
    For further details kindly reach me on 08075832504
    Warm regards

  34. Osime Faith says:

    Good day my name is Osime Faith from wismargkings ventures I like to become a distributor of RC cola we are located at Oil Mill Port harcourt Rivers state 07033447149.
    And also will like to know how to get your product in port harcourt too for a start pending your response on the dealership

  35. Obinna Nwakaeze says:

    I will like to be a distributor of RC product in Ikom,Cross River State. My contact: 08039609309 Please send your requirements. Thanks

  36. BLESSED EBUCHI NIG.ENT. says:

    Good evening, my name is Dominic Nwokedi I will like to be a distributor to rc cola i base kogi state .my business number is 08065030609.thanks.

  37. Risikat Sobanke says:

    Good evening. I am Sobanke Risikat and I will like to be a distributor of RC Cola in Abeokuta Ogun State. My business no iS 08080548805

  38. Oduwaiye Olanrewaju says:

    RC cola is a good brand and I will like to enlist my company as a vendor providing procurement and logistics services. Kindly avail me of your office address. Tell No: 08922993271, Email: whezenterprises@gmail.com

  39. Oyeniran Rasheed says:

    I am Oyeniran Rasheed, field sales manager in a reputable company having more than 15 years experience in FMCG ,I have working in all south west state
    I have interest in working with this futuristic company any time you open line for recruiting of sales workers
    My phone number 08167323048
    My email address is oyeniranrosheed@gmail.com

  40. Balogun sherifat says:

    I like to be a distributor of RC Cola,your drink in Lagos,precisely at Opic.
    Thank you as I anticipate a favourable response.

  41. UCHE NWENE says:

    HELLO,

    Am Uche Nwene, Please i will to be one of your product – RC COLA Drinks distributors. What are the criterias. I am in Port Harcourt Rivers State, Elimgbu Town in Obio Akpor.

    Thank you as I anticipate a favourable response.

    Kind Regards,
    Uche Nwene.
    09050096511

  42. Mrs dike says:

    My name is dike and I will want to be a distributor in owerri and orlu

  43. UCHE NWENE says:

    Good Day Sir / Madam,
    My name is UCHE NWENE from ELIMGBU TOWN in Port Harcourt Rivers State. I like to become a distributor of RC cola we are located at ELIMGBU TOWN Port Harcourt Rivers state 09050096511.
    Also will like to know how to get your product in Port Harcourt too for a start pending your response on the dealership.

    Kind Regards,
    Uche Nwene.
    09050096511

  44. mayowa says:

    Good day sir,am interested in working with your company as a sales distributor.i have years of sales in FMCG products.08024026936

  45. Samson mayowa says:

    Good day sir,I will like to work as a sales representative/distributor.i have years of experience in FMCG products.Am based in Lagos and my contact is 08024026936/08057594974

  46. Buliyaminu SAIDAT ADENIKE says:

    ADENIKE is my name.08060257338 to be a distributor in Iwo Osun State

  47. Orilonise Muhees Ayomide says:

    I want to get link with your distributor in Oyo 08142952836

  48. Alhaji Bello says:

    Good day sir/Ma,
    Am Alhaji Bello, the owner of Albarka multi biz international. With adequate experience in bottling business and adequate capacity, I apply to be distributor of the beloved RC cola drink at Sokoto state.
    RC cola have come to stay in Nigeria and would love to be a part of the success. Contact 08146079665.

  49. Hello RC,

    You are welcome to Nigerian beverages market, We notice your product is rich in taste and has good qualities and we would love to be one of your major distributors in Alimosho local govt.

    “WSDC” White Sand Distribution Center Nig Ltd has three facilities within Lagos state, located at White Sand Estate, Isheri Oshun,Alimosho and Isheri Olofin by Opic Estate and Egbe Idimun under Alimosho Local Govt.

    We wouldn’t mind if RC could have a representative contact us for further discussion on the process and procedures to follow. We look forward to your reply.

  50. iyiade adeyemi says:

    Hi iyiade Adeyemi, I want to be your distributor.

  51. Its great having you in Nigeria market, WSDC will like to be one of your distributor in Alimosho. Please let us know your requirement, My direct contact tel is 09099799394 and 07061996918

  52. Monsurat says:

    Hello I have been calling your customer care line since October requesting to be one of your distributor in Rivers State but I haven’t get any reply up till date.

  53. Linda says:

    Hi am Linda 4rm alabargo market ojo Lagos PS I want 2 be you bistrbtor 07087270699 tnx

  54. Onuwa Henry nkeki says:

    Our company will be glad to be one of your distributors in lagos,nigeria

  55. Linda Uganeme says:

    Good morning, I would like to register as a distributor in Lagos.Please contact me on +2347030572069

  56. Adedeji Bamidele says:

    Please, how can i contact you? I will like to distribute your product in Abuja. My name is Bamidele, 08078316809!

  57. You are welcome to our great country,RC cola is going to sell well in Nigeria because it has a very good taste and we have a very large market but size is very important, it will be very good if you can make it. My name is Solomon Awuto, i will like to be one of your distributor in Niger State Minna in Nigeria, This is my phone number +2348033536266 or +2348035734412 and this is my E mail Address olabiggie24hrs@gmail.com
    Hope to hear from you soon. Thanks

  58. jimi says:

    how can I be a distributor in Ogun state 08074609722

  59. Nwachukwu Paul says:

    I love the product, please how can I be a mojor distributor in Niger state? My contact is 08108186264.

  60. Precious says:

    I am interested in being your distributor.
    My contact is +2347068675346. I base in Calabar, Cross River state.
    Precious
    for Pearl Chrome Resources
    preciouscaleb96@gmail.com

  61. Mr henry says:

    I love it, want to be a distributor.

  62. Jerry Jackson says:

    Hydrosonics International, a Richmond, Virginia Based Corporation, built an RC Cola Bottling Plant in Aba Nigeria in 1982. We were a Manufacturer’s Rep for Crown Cork & Seal, as well as several other bottling equipment companies. Our Company was founded by Jim Nelson of Richmond, VA and I was the VP of Engineering and Project Manager, for the Aba Project.

    The plant was funded by Chief John Okam of Aba. The plant had a single bottling line, ending with a Crown Cork and Seal Filler, capable of filling 600 bottles per minute, followed by a Hamrick Case Packer. Our association with Chief John Okam, was coordinated through Edward Legallis – International VP, RC Cola International.

    Our work included building the Bottling Plant, a CO2 Plant, a water treatment plant and a water pumping/well system. Working with local labor, we completed the plant in six months. Product was being shipped and sold, when we left.

    Does anyone know what ever happened to this plant and the wonderful people who were operating it?

  63. oluchi dinneya says:

    Please,I am interested in the business development plan. I want to be a distributor of the RC goods in Port Harcourt. My contact is 08036534366.

  64. Mudiaga Matthew says:

    Interested in working with your company as a Distributor.I reside in Rivers State Nigeria and my My phone no is 08033392393.pls let me know the conditions for Distributors.Tnx

  65. Obulor says:

    I am interested in being a distributor of RC Cola products in Part of Port Harcourt

  66. dike Ejike says:

    Am interested in distributing your products in Imo state. 08035006482. Thanks

  67. Henry says:

    Please I want to be your distributor/dealer in Port harcout Rivers State

  68. Scholarstica Iwu says:

    My name is Scholarstica would like details as to how I can become a distributor in Port harcourt

  69. Idris Adepitan says:

    Does RC produce bottle water?

  70. Please I would love to become a distributor over here in asaba…09034682975..

  71. Onyenaobiya Chikwado Sam says:

    I hereby apply to become one your distributors in Orlu Imo State. What are the involvements. The distributor in Owerri Imo State is not meeting the demand of the market. My contact details are : admonsam60@gmail.com, Onyenaobiya1andsons@gmail.com, 08035672229.
    I shall be grateful for a timely feedback.

  72. Nnaomah kelechi says:

    Good day my name is Nnaomah kelechi I will like to be your distributor. Am from Umuahia in Abia state. 08102384025.

  73. Stephne says:

    I have tried all means to have your telephone contact.
    I am interested in been one of your major distributors in Ekiti state. I will apprevite if you can contact me via my email address

  74. Nweke Emmanuel says:

    Iam interested in taking distributorship for your R c products. the is a huge market for it in Enugu state Pls let’s the requirements I can be reached with 08067802281

  75. Hassan Seun says:

    I’m interested in the product and wish to be your wholesale distributor in Epe, Lagos state. My phone and whatsapp 08037649091. Thank you

  76. Kingsley francis says:

    I am interested in this product RC cola in my area want to be a distributor what are the terms and conditions
    Email:franciskingsley6@gmail.com
    Phone number:09038096724
    Location CROSS RIVER UGEP YAKURR N OBOURA LOCAL GOVT AREA

  77. Foyinsola Ajayi says:

    I am Ajayi foyinsola I want to be RC distributor in Ado-Ekiti the

  78. Dennis Adaugo says:

    Welcome to Nigeria,I’m writing from Aba, Abia state. Interested in becoming your key distributor in Aba. Kindly furnish me with the requirements,thanks
    Phone number 08091173473

  79. Sherry Brown says:

    How can be one of ur distributor? 08029278742, Port Harcourt. elyonbakingnfoodmart@gmail.com

  80. obiyo chigozie says:

    hello, good evening my name is chigozie obiyo from IMO state, owerri. I want to be among the distributor here in owerri thanks

  81. Cairo beverages says:

    I would like to be your distributor in anambra state 08065608809 with terms and condition

  82. Patrick Orji says:

    Please I need information on how to apply for RC cola distribution. Here in Port-Harcourt the market is big and I want to be part of it.I am into dealership of soft drinks with Nigeria bottling company.

  83. CAPNIES stores says:

    Please we will like to distribute your products, our store is at choba uniport area.
    Contact 08151532144 09059863924

  84. CAPNIES stores says:

    Please can I get the address of RC cola depot in port Harcourt

  85. OJ SERGIUS VENTURES says:

    OJ SERGIUS from Enugu wants to be your distributor

  86. Ruth says:

    Pls lame interested l want to be one of your distributor, lam in port Harcourt 08037071409

  87. Madu joy says:

    I would like to be a distributor of your products RC drink

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