Daily Archives: May 14, 2018

Lipton unveils campaign to empower widows

Lipton Yellow Label Tea, a product from the stable of Unilever Plc, has launched #LiptonReasonsToSmile to empower widows in the country.

The company said the initiative was aimed at supporting over 1,000 Nigerian widows with care packs and giving them seed funds to start their businesses.

The Brand Manager, Lipton, Damilola Dania, said the campaign expected to be executed in states across Nigeria, will also give other customers the opportunity to get involved by buying at least a pack of Lipton between May 1 and June 16.

Gulder Lager gets a fresh new label makeover

Gulder Lager beer, a premium brand from the stables of Nigerian Breweries Plc has extended its market penetration with the unveiling of its new look. The unveiling was a culmination of several weeks of social media campaigns which kept consumers guessing for weeks. #LiveYourUltimate #LookForward

Since its first unique launch in 1970 as Nigeria’s first lager brand packaged in a brown bottle (trademark uniqueness that set it apart from all other beer brands in the market), Gulder has blazed the innovative trail, achieving milestones in the process.