Coca-Cola for the first time has deviated from its popular soda drinks to launch a lemon flavoured alcopop, a spirits-based beverage that is mixed with fruit juices in Japan.
The beverage giant announced in March it would start making the drinks in Japan as it tries to tap into new markets and consumers.
FrieslandCampina WAMCO Nigeria Plc, makers of Peak Chocolate Full Cream Milk Powder and Peak 456 Growing Up Milk unveiled a 10-foot high chocolate cup, Nigeria’s largest, in celebration of Children’s Day and ahead of the World Milk Day on June 1.
The unveiling which took place at JJT Park in Lagos in partnership with the Nutrition Society of Nigeria was attended by more than 2,000 children, parents and guardians.
Maltina, a non-alcoholic malt drink from the portfolio of Nigerian Breweries Plc has flagged-off entries for the 2018 edition of Maltina Teacher of the Year Award.
The beverage brand has encouraged qualified teachers from both public and private schools across the country to apply for the most coveted award for teachers.
The Manufacturers Association of Nigeria (MAN) has increased its responsible alcohol drinking campaign with the launch of the third phase of the crusade by its Beer Sectoral Group (BSG), which is made up of leading brewing companies in Nigeria such as Nigerian Breweries Plc, Guinness Nigeria Plc and International Breweries Plc operating in 17 locations in various parts of the country.
Food, Beverage and Tobacco Employers (AFBTE) Union have lamented the rising cost of doing business in Nigeria.
The group said that the last one year had been toxic, pointing out that although Nigeria has emerged from a 15-month recession, the economy was still fragile.
Lipton Yellow Label Tea from Unilever Nigeria Plc has commenced the third edition of its ‘Don’t Just Think, Do,’ campaign in mosques across Nigeria.
The tea brand said the initiative is meant to encourage Nigerians to show commitment to selfless acts during the month of Ramadan and beyond.
The National Publicity Secretary of the Nutrition Society of Nigeria, Mr. Olusola Malomo, has commended the standards of Chivita 100% fruit juice, the flagship brand of Chi Limited, and its commitment to ‘no-added sugar’ process, describing it as a healthy substitute for raw fruits.
He made the statement while leading a discussion at a media session held in Lagos.
“100% juice is made from the flesh of fresh fruit or from whole fruit, depending on the type used. It is not permitted to add sugar, sweeteners, preservatives, flavouring or colourings to fruit juices. Chivita 100% complies with these requirements as articulated by its production and packaging process,” he said.
A coalition of Non-Governmental Organization (NGOs) seeking to reverse a proposed excise duty rate increase by the Federal Government due to take effect on June 4, 2018 have called on the National Assembly to urgently intervene on the matter.
Business Renaissance Group (BRG) and Sustained Development Collective (SDC), two of the groups leading the protest at the National Assembly said that the excise duty rate increase would cripple the sector if not reviewed and reversed.
Three Crowns Evaporated Creamer, a new brand extension from leading dairy firm, FrieslandCampina WAMCO, is said to be a bridge between the high quality offering of the premium category and the affordability that mass-market milk segment offers.
According to the brand, the race to milk consumption in Nigeria has over the years resulted in a significant increase in the number of milk brands in the country. So the category is brimming with dairy products all staking claim to offering wholesome vitamins and minerals needed for healthy living.
British soft drinks maker Nichols plc announced it has launched its Vimto soft drinks in Benin Republic, Ivory Coast, Equatorial Guinea, Mauritania and Uganda, expanding its presence in Africa to 35 countries.
The company which had $43.6m in overseas sales in its latest results said it has made two new appointments to support its international business as year-on-year growth hit 20.3%.
Nichols said it has been particularly buoyed by sales in Africa which grew 21.2% in 2016.
The Vimto brand which was first exported to Africa in the 1920s and ’30s has grown popular in some African markets and is now been bottled locally under licenses in 29 countries including Nigeria, South Africa, Cameroun, Egypt, Mali and Senegal.
