Daily Archives: April 21, 2018

Doing business in dangerous places: How Heineken beer survives in Congo

Brewers are rare colonial-era holdouts in a notorious trouble spot.

Bralima brewery in Kinshasa, the capital of the Democratic Republic of Congo (DRC), is an island of modernity in a city where chaos is the norm. Inside a building near the docks where barges begin the journey up the Congo river, conveyor belts rattle as thousands of glass bottles are washed and filled with amber liquid. A generator hums to power the new brewing machinery, creating enough booze to fill 28,000 crates every two days.

Beverage manufacturers urged to explore Cocoyam use as substitute for sorghum

Producers of beverages in the country have been urged to explore the use of cocoyam as an alternative to sorghum.

The recommendation came from the Manufacturers Association of Nigeria (MAN), which said it had discovered that cocoyam can be used in beer production and other beverages.

The President of MAN, Dr. Frank Jacobs, who stated this through the Director, Corporate Communications, MAN, Mr. Ambrose Oruche, noted that this discovery came out of the partnerships that the group had formed with indigenous researchers while on the quest to increase local sourcing of raw materials.

Budweiser debuts in Nigeria amid splendour

Budweiser, a beer brand from the stables of International Breweries Plc, the local unit of Belgian brewer, AB InBev finally made its entry into the Nigerian market amid splendour and pomp.

The ceremony which took place at the famous Landmark Towers in Victoria Island, Lagos on Saturday, 14th April 2018 was well attended by personalities from the entertainment industry and guests.