The Coca-Cola Co has announced the six winners of the “Sweet Story Challenge” that it launched last August, which invites people from around the world to “submit written anecdotes and videos about their favourite, tried-and-true-methods of naturally sweetening foods or beverages in their cultures, communities or families.”
According to the company, each winner will get $20,000 grand prize for their submission of personal stories that shaped new sweetener ideas. The winning submissions were selected by a panel of judges based on the novelty of the ideas and the quality of the contestant stories.