Monthly Archives: August 2017

Singapore caps sugar levels in beverages

soft-drink

Big soft drinks companies have agreed to limit the sugar content of their drinks sold in Singapore to 12% by 2020 as part of the country’s effort to fight diabetes.

Coca-Cola, PepsiCo, Singapore-based Fraser & Neave and Yeo Hiap Seng, Malaysia Dairy Industries, Nestle and Japan’s Pokka have all agreed to limit the amount of sugar they use in beverages sold in the City-State, according to the country’s ministry of health.

Nestle Nigeria reaffirms commitment to youth entrepreneurship as it marks International Youth Day

Nestle Nigeria Plc said in a statement on Sunday that it is committed to providing support to young people by fostering youth entrepreneurship and helping the talented ones through training and job opportunities.

The message was conveyed by the company’s Corporate Communications and Public Affairs Manager, Victoria Uwadoka, on Sunday to mark this year’s International Youth Day on 12th August. Uwadoka in her statement said the company wanted to ensure the youths gained skills that would enable them contribute positively towards building peace in the society.

“33” Export Lager marks World Friendship Day at the ‘City of Friends’

“33” Export Lager beer, a premium brand from the portfolio of Nigerian Breweries Plc, celebrated World Friendship Day at the ‘City of Friends’ in Lagos.

The event brought together friends and consumers of the brand including celebrities such as Timi Dakolo, A’rese Emokpae, Wale Ojo and many others.

The occasion which kicked-off on 28th July through 30th July took place at the beachfront behind Landmark Centre, Oniru, Lagos and featured top Nigerian entertainers such as Femi Kuti, Flavour N’abania, MI Abaga, Cynthia Morgan, Seyi Shay and many more as well as consumers of the brand. Gideon Okeke officiated the event.

The New La Casera Apple Drink reigns supreme in the Apple CSD Market, says Roland Ebelt, MD, The La Casera Company

Roland Ebelt is the Managing Director of The La Casera Company Plc. Though he has been in Nigeria for the past 16 years, he joined the Carbonated Soft Drink company last year. In this interview with Brand Communicator’s Abutu Agada and Tolulope Olasunkanmi, he bares his mind on the recent relaunch of La Casera, the challenges in the market and other sundry issues in the CSD industry.

International Drinks Festival planned for Lagos in December

An International Drinks Festival is set to hold in Lagos this December. At the unveiling of the pre-event last Thursday at the Federal Palace Hotel and Casinos, Victoria Island, Lagos, the event organisers, Balmoral Events Solution Company, said that the event will take place between 1st and 3rd December 2017 at the Balmoral Convention Centre, Federal Palace Hotel and Casino, Victoria Island, Lagos.

Intercontinental Distillers enters the bitters market with launch of Confam

Intercontinental Distillers Limited (IDL), makers of Chelsea Dry Gin and Veleta fruit juice recently unveiled the newest addition to its spirits portfolio – Confam Bitters Schnapps.

The unveiling of the alcoholic beverage took place at the popular Ojuwoye market in Mushin, Lagos State amid pomp and pageantry.

At the event to mark the launch of the brand were the company’s distributors, market union leaders and popular female Juju musician St. Janet who serenaded the guests.

AB InBev Nigeria donates patrol vehicles to Police, Road Safety in Anambra

Hero lager

Onitsha-based Intafact Beverages Limited, a subsidiary of global brewer AB InBev, on Wednesday donated six Hilux patrol trucks to the Nigerian Police, Anambra State and Delta State Command and the Federal Road Safety Commission (FRSC).

At the handover ceremony at the company’s facility in Onitsha, Andries du Plessis, Managing Director, AB InBev Nigeria and Ghana, noted that the donation of vehicles was in keeping with AB InBev’s commitment to creating a better world.

Chi launches Hollandia Choco Malt 3-in-1 Ready-to-Drink

Chi Limited, a leading Nigerian juice and dairy maker has unveiled a new product called Hollandia Choco Malt, a ready-to-drink chocolate, milk and malt drink to the market.

The product also referred to as “3-in-1 Yo” is said to appeal to a youthful consumer segment and is an innovative blend of chocolate, milk and malt that comes in trendy pack sizes of 135ml and 315ml. It can be consumed immediately after opening and delivers instant nutrition to consumers.

According to the company, Hollandia ChocoMalt drink is rich in vitamins and minerals, takes away the hassles and inconvenience involved in preparing Choco-based beverage drink the traditional way.

Coca-Cola HBC half-year results rise on volume growth, price increases

Coca-Cola Hellenic Bottling Company (CCHBC), the parent company of the Nigerian Bottling Company (NBC) and bottler in 27 other European countries, on Thursday reported first-half results (Jan – June 2017). The company said that revenue grew 5.6% to €3.2bn ($3.77bn), up from €3bn in 2016. Total volumes rose 1.4%.

The group said that its good performance was driven by volume growth, improved packaging mix and price increases.

Malta Guinness launches “Go Get it” consumer promo

Malta Guinness, a malt drink from the stables of Guinness Nigeria Plc, has embarked on a nationwide consumer promo to rejig the brand and boost sales.

The promo tagged “Go Get it” with a fund of over N100 million naira will be asking consumers what they would do with N1 Million Naira using #ifIhadamillion.