AB InBev’s recent acquisition of SABMiller means only a change of rival for Diageo, rather than an intensification of competition in its African beer markets. This was the opinion of Diageo’s group head of beer, Mark Sandys.
Anyone who has been following the recent events in the beer world may have heard that AB InBev’s primary attraction to SABMiller has been the latter’s strong presence in the growing African beer market.
CHI Limited, makers of Chivita range of fruit juices have introduced a new handy Can Pack of their various juices into the market.
According to the Managing Director, CHI Limited, Deepanjan Roy, “the new and attractive 315ml can pack has a genuine consumer appeal and the feedback from the market has been fantastic. At the cost of N100, we are confident that the affordability, accessibility and convenience of this trendy, handy and On-the-Go Can packs would ensure that our consumers continue to get the same refreshing taste and nourishment”.
