Daily Archives: January 2, 2015

Coca-Cola, SABMiller to merge soft drink operations in Southern, Eastern Africa

Coca-Cola and SABMiller’s soft drink business agreed to merge in November 2014. This information was brought forward to January 2015.

Coca-Cola Company and SABMiller, the brewing giant have agreed to merge their soft drink businesses to broaden their beverage offerings.

The name of the new entity will be ‘Coca-Cola Beverages Africa’ and will serve 12 high-growth countries in Southern and Eastern Africa. The new company is expected to generate $2.9 billion annually.