Tag Archives: Coca-Cola Company

Coca-Cola introduces its first alcoholic drinks in Japan

Coca-Cola for the first time has deviated from its popular soda drinks to launch a lemon flavoured alcopop, a spirits-based beverage that is mixed with fruit juices in Japan.

The beverage giant announced in March it would start making the drinks in Japan as it tries to tap into new markets and consumers.

Coca-Cola to increase investment in Zimbabwe by $65 million

The Coca-Cola Company (TCCC) has pledged to increase its investment in Zimbabwe by US$65 million over the next three years as the Southern African country seeks to attract foreign investment following years of Western sanctions and the recent change in leadership.

The Managing Director, Coca-Cola East and Central Africa, Mr Ahmed Rady met with President Mnangagwa and Vice President Constatino Chiwenga separately on Thursday to discuss its plans and future investments in the country.

Coca-Cola sweetened with 100% Stevia launches in New Zealand

Coca-Cola has announced the unveiling of its flagship Coke sweetened with 100% Stevia sweetener in place of sugar in New Zealand, its chosen pilot market on 7 May 2018.

The company said the launch is evidence of its continued efforts to encourage people to consume less sugar.

Coca-Cola has been using Stevia, a plant-based sweetener that has zero calories with cane sugar in Coca-Cola Life which has 35% less calories than Classic Coke since 2013. It is now being marketed in 30 countries around the world. However, the challenge with Stevia has always been how to eliminate a bitter aftertaste which is why Coca-Cola Life is blended with sugar.

Kenyan Coke bottler seeks to toss court ruling on nutritional labeling information

Coca-Cola bottler in Kenya is contesting a High Court order to place labels with nutritional information on its soft drinks in glass bottles.

Nairobi Bottlers, Kenya’s largest Coke bottler faulted the ruling of the late Justice Onguto earlier this year, saying he had overstepped his mandate as it was equivalent to legislating on the matter.

Coca-Cola sees improvement in first quarter as profits rise despite declining sales

The Coca-Cola Company reported a profit increase of 16% in the first quarter of 2018 to $1.37bn, thanks in part to initiatives implemented to drive profitability through revenue growth management initiatives.

Coca-Cola to venture into alcoholic drinks

Coca-Cola has announced it would start making alcopops in Japan.

Alcopops are a special type of alcoholic beverages that mixes flavoured or real fruits such as apples, citrus, lemon and others with spirits like vodka, rum, etc.

Coca-Cola to cut jobs in Atlanta

Beverage giant Coca-Cola announced on Monday that it will be reducing its head count by about 350 personnel over the next few months, most of which will come from its Atlanta, Georgia United States headquarters.

The company is making the cuts from its North American business unit, which has about 8,000 employees overall, as part of ongoing changes in the shape of the business, according to Kent Landers, company spokesman.

Coca-Cola announces six winners of “Sweet Story Challenge”

The Coca-Cola Co has announced the six winners of the “Sweet Story Challenge” that it launched last August, which invites people from around the world to “submit written anecdotes and videos about their favourite, tried-and-true-methods of naturally sweetening foods or beverages in their cultures, communities or families.”

According to the company, each winner will get $20,000 grand prize for their submission of personal stories that shaped new sweetener ideas. The winning submissions were selected by a panel of judges based on the novelty of the ideas and the quality of the contestant stories.

Coca-Cola full year results hurt by refranchising costs, tax charge

Leading beverage maker Coca-Cola said that full year net revenues for 2017 declined 15% to $35.4bn and by 20% in the fourth quarter alone to $7.5bn from $9.4bn in the previous year.

The soda giant blamed the revenue decline on “structural headwinds” related to costs associated with the ongoing refranchising of its North American bottling operations which is now complete.

FIFA, Coca-Cola kick-off World Cup Trophy Tour

FIFA World Cup Trophy Tour by Coca-Cola flagged-off on Monday with an official launch ceremony in London, with former FIFA World Cup winners Sir Geoff Hurst of England and Andrea Pirlo of Italy on hand to send the FIFA World Cup Trophy on its worldwide journey.