Prices of soft drinks rise amid FX woes, inflationary pressure

Prices of soft drinks are on the rise as the industry continues to grapple with the fallout from macroeconomic headwinds induced by the drop in oil price. Nigerian Bottling Company (NBC), the More »

How brewers are selling beer with folklore

As Nigeria’s recession deepens and consumers pockets are squeezed, majority of those still drinking have shifted their beer preferences to value or low cost brands. Nigerian Breweries Plc, the country’s leading brewer More »

Category Archives: Beer

Nigerian Breweries targets 60% local raw material sourcing by 2020

The Nigerian Breweries (“NB”) Plc has said that it was making plans to increase sourcing of raw materials like sorghum, Food Grade Starch and others locally from 57 to 60 per cent by 2020.

Mr Patrick Olowookere, Corporate Communications and Brand Public Relations Manager, made the disclosure to newsmen during a facility tour in Ado Awaiye in Iseyin area of Oyo State on Wednesday.

“33” Export Lager unveils ‘City of Friends’ campaign as it seeks to deepen bond with consumers

“33″ Export Lager Beer, the premium beer brand from the stables of Nigerian Breweries Plc (“NB”), a Heineken company has unveiled yet another initiative called ‘City of Friends’ at the Sheraton Hotel, Ikeja, Lagos. The event is a three-day long celebration that would feature some of Nigeria’s top entertainers.

Heineken Beer Heiress Is Considering Her Successor

Charlene de Carvalho-Heineken was put on the spot in 2002, when her father died. Freddy Heineken had transformed the family beer company into one of the world’s largest brewers. Upon his death, de Carvalho-Heineken, his only child and sole heir, inherited 100 million shares of the company—a 25% stake—which gave her voting control. In a matter of a few days, the mother of five, who at the time was living as a housewife in London, had to decide whether to take up the role her father had played.

Guinness Nigeria appoints Viola Graham-Douglas as new Corporate Relations Director

Guinness Nigeria Plc announced on Thursday the appointment of Viola Graham-Douglas as its new Corporate Relations Director. She takes over from Sesan Sobowale who left the company in March/April. Her appointment became effective on 1st June 2017.

According to information provided by the company, Mrs. Graham-Douglas began her career in the banking industry in Nigeria and worked in varied roles with reputable banks. She later joined Lafarge Africa Plc, formerly WAPCO Cement, as Treasury Manager, and subsequently became the company’s Secretary/Head of Corporate Services before moving to Lafarge Group Headquarters in Paris. She also served as Managing Director, Atlas Cement, a subsidiary of Lafarge, as well as Country Communications Director before accepting her new role as Guinness Nigeria’s Corporate Relations Director.

International Breweries regains profitability at Year-end as revenue surges 41%

International Breweries Plc, said on Friday that year-end results for the 2016/2017 financial year ending on 31st March 2017 showed a 41% growth in revenue to N32.7bn, up from N23.3bn in the previous year.

The maker of Trophy Lager and Betamalt saw a 42% rise in Gross Profit, helped by increased capacity and further market penetration as noted by Anheuser-Busch InBev, its parent company to analysts. International Breweries spent more resources on promotions as marketing expense surged 142% to N5.09bn, from N3.6bn in the preceding year.

Diageo pledges commitment to sustainable packaging as it marks World Environment Day

Drinks maker Diageo Plc, celebrated World Environment Day on Monday with a renewed commitment to sustainable packaging.

The maker of Johnnie Walker pledged to increase its use of recyclable plastic packaging in place of glass bottles in a bid to meet its 2020 sustainability and responsibility targets.

In a supplemental plastic guideline released by the drinks maker titled Sustainable Packaging Commitments: Supplementary Guideline on Plastics, the firm vowed to increase its use of alternative materials and formats as part of its innovation agenda.

Anheuser-Busch InBev moves to merge its breweries in Nigeria

Anheuser-Busch InBev (AB InBev), the world’s largest brewer took steps on Tuesday to consolidate its operations in Nigeria.  International Breweries Plc, a subsidiary of the Belgian brewer announced on Tuesday that the Board of Directors of the three independently operated breweries controlled by AB InBev, namely International Breweries Plc, Intafact Beverages Limited and Pabod Breweries Limited have agreed to explore a merger of their operations subject to regulatory and shareholder approvals.

Heineken closes on Brazil Kirin buy

Heineken N.V. announced on Thursday that it has completed the acquisition of Brazil Kirin Holdings S.A. from Japanese brewer Kirin Holdings Company, Limited.

The closing of the transaction follows fulfilment of all conditions precedent as agreed on 13 February 2017, when HEINEKEN announced it had entered into an agreement to acquire Brasil Kirin,” Heineken said in a statement.

Brown-Forman says it ‘is not for sale’

Brown-Forman Corp, the U.S.-based spirits firm behind such brands as Jack Daniel’s Tennessee whiskey, Woodford Reserve among others confirmed on Thursday that it ‘is not for sale’.

A story that broke on Tuesday and first reported by CNBC had said that Brown-Forman was approached by New York-based Constellation Brands, a beer, wine and spirits firm with offer to acquire Brown-Forman but was rebuffed by the firm.

Rumours swirl over Brown-Forman, Constellation Brands tie-up

U.S. spirits firm Brown-Forman Corp has declined to comment on a story first reported by CNBC late on Tuesday, that “people with knowledge of the matter” said that Constellation Brands “has made an approach to acquire” Brown-Forman.

However, a spokesperson for Brown-Forman said, “As a matter of corporate policy, we don’t comment on market rumours or speculation.