Prices of soft drinks rise amid FX woes, inflationary pressure

Prices of soft drinks are on the rise as the industry continues to grapple with the fallout from macroeconomic headwinds induced by the drop in oil price. Nigerian Bottling Company (NBC), the More »

How brewers are selling beer with folklore

As Nigeria’s recession deepens and consumers pockets are squeezed, majority of those still drinking have shifted their beer preferences to value or low cost brands. Nigerian Breweries Plc, the country’s leading brewer More »

Category Archives: Events

Promasidor Nigeria introduces SunVita RTD Cereal to the market

Promasidor Nigeria Limited, makers of a wide range of dairy products and other consumer goods, such as Cowbell Milk, Loya Milk, Miksi Milk and other quality brands has launched its latest addition into the market called Sun Vita Cereal, a zip-lock packaged ready-to-go cereal.

Star Lager to host 2018 ‘One Lagos Fiesta’

Star Lager beer, the flagship beer brand of Nigerian Breweries Plc, has revealed plans to round up the year in conjunction with the Lagos State Government at its Yuletide revue, One Lagos Fiesta, which is set to hold from 24th December to the early hours of 1st January, 2019.

The event which is billed to attract top Nigerian artists cutting across all genres, including Olamide, Teni, Real, Humblesmith, Ayuba, Osupa among others and over two million direct participants are expected to take part in this year’s event.

Football Great Rio Ferdinand visits Nigeria as part of a weekend packed events promotion by Guinness Nigeria

Former Premier Leaguer and a player with a huge fan base in Nigeria, Rio Ferdinand visited the country over the weekend at the invite of Guinness Nigeria Plc. The trip was part of the brewing company’s line up of events for the football star to help boost its Guinness Made of More campaign that is ongoing around the country. Part of the line-up included being part of a coaching clinic with local football teams, meeting fans and competition winners at the Guinness Africa Stadium viewing Centre event; and attending the Guinness Flavour Rooms for a full immersion of the Guinness brand.

Nigerian Breweries, FRSC Hold Mega Rally on “Don’t Drink and Drive” Campaign in Lagos

Following the successful mega rally of the 11th edition of the Don’t Drink and Drive campaign in Uyo, Akwa Ibom State, Nigerian Breweries and the Federal Road Safety Corps (FRSC) held another mega rally on road safety in Lagos, as part of efforts aimed at ensuring reduction in road accidents.

Lagos prepares to welcome Beer lovers to 2018 Edition of ‘Nigeria Beer Festival’

The Lagos State Government is putting finishing touches to welcoming beer lovers to the second edition of the Nigeria Beer Festival set to begin on Thursday, 25 October through 31 October 2018. The event organisers have promised to make the week-long event a memorable experience for attendees.

Kelvin Oduntan shakes up Nigerian Special at World Class Global Competition in Berlin

Kelvin Oduntan, World Class Nigeria Winner represented Nigeria at the just concluded World Class Global Competition in Berlin, Germany. The contest attracted 56 of the finest bartenders from across the world vying for the title of Bartender of the Year.

Known for his traditional style which he expresses through his fashion and mixology, Kelvin stayed true to his roots by delivering a truly Nigerian spin to the classic cocktail, Dutch Mule. Instead of the usual ginger beer, his recipe combined ginger-infused palm wine and lime juice with the meticulous sophistication of Ketel One Vodka. His serve was very well received by the audience in Berlin who kept coming back to experience the original Nigerian Mule.

Hero Lager marks 17th Annual Ofala Festival with Obi of Onitsha

Hero lager, a premium beer brand from the stables of International Breweries Plc, the Nigerian subsidiary of Anheuser-Busch InBev, celebrated the 17th edition of the annual Ofala Festival in Onitsha with the Obi of Onitsha, His Majesty, Igwe Alfred Achebe and his subjects at the Ime Obi (his palace). The beer brand is a major sponsor of the event.

Nigerian Breweries donates block of classrooms in Delta State

Nigerian Breweries Plc has donated a six-classroom block, library and conveniences to Mastercare International School, Asaba, through its Felix Ohiwerei Educational Trust Fund, in honour of the 2017 Maltina Teacher of the Year, Mr. Felix Ariguzo, who teaches at the school.

Outstanding journalists get rewarded at Nigerian Breweries 10th Golden Pen Awards

Outstanding journalism and media excellence were rewarded and celebrated last weekend at the Nigerian Breweries Golden Pen Awards held in Lagos

The award, which is in its 10th year, is geared towards promoting professionalism and objective reportage of events in Nigeria. It is also meant to reward journalists who abide by the fine ethics of their profession.

FrieslandCampina WAMCO Gives cash Awards to Young Scientists at 48th Nutrition Confab

FrieslandCampina WAMCO, makers of Peak and Three Crowns milk awarded cash prizes to eight young Nigerian nutritionists for their excellent scientific research presentations at the just concluded 48th Annual General Meeting & Scientific Conference of the Nutrition Society of Nigeria.