Coca-Cola unveils three new variants of Five Alive juice

Coca-Cola launched three new variants of its popular Five Alive Fruit Juice in Lagos on Tuesday. The soft drinks and juice maker advised Nigerians to reduce their sugar consumption and adhere to a healthy lifestyle.

While introducing the new variants to the media, Coca-Cola Marketing Manager, Stills and Flavours, Gbolahan Sanni, said that consuming more fruits daily either by eating or drinking makes one healthy. Consequently, Coca-Cola Ltd has introduced drinks with more natural content to the market.

“The new variants contain natural and local fruits such as pineapple, apple, mango, passion fruit and orange.

“There is no limit to the number of bottles that can be consumed by an individual because it contains vitamins and minerals that are beneficial to health.

“It is made from natural fruits, vitamin and minerals unlike carbonated drinks which were made from chemical compounds and sugar.

“It does not contain artificial flavours, colours and preservatives,” Mr. Sanni said.

He added that the company realised that the taste of consumers was changing and as a result they have introduced new products.

“I can assure you that we will continue to innovate, introduce and produce new variants of natural fruits drink tirelessly.

“Five Alive drinks is a product of Coca-Cola Company and the most sought after drinks because of its uniqueness and quality.

“People should always take breakfast with five alive because it is fresh and contains natural products,” the marketing manager said.

The new variants launched on Tuesday are Tropical, Apple and Family size of pulpy orange.

L-R: Gbolahan Sanni, Marketing Manager, Flavours and Still Beverages, Coca-Cola Nigeria Limited; Oluyomi Moses, Shopper Marketing Manager, Nigerian Bottling Company; Nwamaka Onyemelukwe, Public Affairs & Communications Manager, Coca-Cola Nigeria Limited; Sam Alugo, Senior Brand Manager, Flavours and Still Beverages, Coca-Cola Nigeria Limited at the Media Breakfast Launch Event for 5Alive New Variants held at Federal Palace Hotel, Victoria-Island, Lagos.

L-R: Oluyomi Moses, Shopper Marketing Manager, Nigerian Bottling Company; Gbolahan Sanni, Marketing Manager, Flavours and Still Beverages, Coca-Cola Nigeria Limited; Nwamaka Onyemelukwe, Public Affairs & Communications Manager, Coca-Cola Nigeria Limited; Eduardo Pontual, Franchise Director of Nigeria, South & West, Coca-Cola Nigeria Limited at the Media Breakfast Launch Event for 5Alive New Variants held at Federal Palace Hotel, Victoria-Island, Lagos.

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