Desmond Elliot lauds Nigerian Breweries as he congratulates winner of Gulder Ultimate Promo, Port-Harcourt

A law maker representing Surulere Constituency 1 in the Lagos State House of Assembly, Hon. Desmond Elliot has commended Nigerian Breweries Plc, describing it as a corporate organization that has showed strong commitment to the development of its host community.

The law maker made this remark at the corporate headquarters of Nigerian Breweries Plc, (NB) Iganmu-Lagos while appearing as the guest presenter at a prize presentation ceremony in the ongoing Gulder Ultimate Promo. Hon. Elliot presented the keys and documents of a brand new Hyundai Elantra to its winner, Chibueze Gift Chukwuoti who emerged winner via a raffle draw held in Port Harcourt recently.

Desmond Elliot, presenting the keys to a brand new Hyundai Elantra to Chibueze Gift Chukwuoti, winner of the Gulder Ultimate Promo via a raffle draw recently held in Port Harcourt

Desmond Elliot, presenting the keys to a brand new Hyundai Elantra to Chibueze Gift Chukwuoti, winner of the Gulder Ultimate Promo via a raffle draw recently held in Port Harcourt

Desmond Elliot, Emmanuel Agu Marketing Manager, Gulder, More, 33, Life and Stout category, both of Nigerian Breweries Plc during the prize presentation for raffle draw winners in the ongoing Gulder Ultimate Promo at NB headquarters in Lagos presenting the keys to a brand new Hyundai Elantra to Chibueze Gift Chukwuoti, winner of the Gulder Ultimate Promo via a raffle draw recently held in Port Harcourt

Desmond Elliot, Emmanuel Agu, Marketing Manager, Gulder, More, 33, Life and Stout category, Nigerian Breweries Plc during the prize presentation for raffle draw winners in the ongoing Gulder Ultimate Promo at NB headquarters in Lagos, presenting the keys to a brand new Hyundai Elantra to Chibueze Gift Chukwuoti, winner of the Gulder Ultimate Promo via a raffle draw recently held in Port Harcourt

The law maker said the company has not only focused on consumers of its products but has also positively impacted its host community in diverse ways.

He said apart from providing potable water to its host communities, NB has been actively involved in renovation of schools and provision of other basic social amenities for its host community. He commended the company for empowering youths through such promos as the one currently embarked upon by Gulder.

Desmond Elliot, Emmanuel Agu, Marketing Manager, Gulder, More, 33, Life and Stout category, Nigerian Breweries Plc during the prize presentation for raffle draw winners in the ongoing Gulder Ultimate Promo at NB headquarters in Lagos, presenting the keys to a brand new Hyundai Elantra to Chibueze Gift Chukwuoti, winner of the Gulder Ultimate Promo via a raffle draw recently held in Port Harcourt

Desmond Elliot, Emmanuel Agu, Marketing Manager, Gulder, More, 33, Life and Stout category, Nigerian Breweries Plc during the prize presentation for raffle draw winners in the ongoing Gulder Ultimate Promo at NB headquarters in Lagos, presenting the keys to a brand new Hyundai Elantra to Chibueze Gift Chukwuoti, winner of the Gulder Ultimate Promo via a raffle draw recently held in Port Harcourt

Meanwhile, basking in the euphoria of his winning one of the brand new Hyundai Elantra cars in the ongoing Gulder Ultimate Promo, Chibueze in a feat of excitement described Gulder beer as ‘Ekwueme’. Ekwueme in Igbo language is used to describe someone who fulfills his or her promises. Chibueze who made the remark while receiving his brand new car said he was overwhelmed with joy given his new status as a car owner.

Desmond Elliot, Emmanuel Agu, Marketing Manager, Gulder, More, 33, Life and Stout category, Nigerian Breweries Plc during the prize presentation for raffle draw winners in the ongoing Gulder Ultimate Promo at NB headquarters in Lagos, presenting the keys to a brand new Hyundai Elantra to Chibueze Gift Chukwuoti, winner of the Gulder Ultimate Promo via a raffle draw recently held in Port Harcourt

Desmond Elliot, Emmanuel Agu, Marketing Manager, Gulder, More, 33, Life and Stout category, Nigerian Breweries Plc during the prize presentation for raffle draw winners in the ongoing Gulder Ultimate Promo at NB headquarters in Lagos, presenting the keys to a brand new Hyundai Elantra to Chibueze Gift Chukwuoti, winner of the Gulder Ultimate Promo via a raffle draw recently held in Port Harcourt

The University of Nigeria graduate of Medical Rehabilitation/Physiotherapy emerged winner of the brand new car in a raffle draw held in Port Harcourt recently. He said he decided to try out the promo when he saw the attractive prizes to be won and fortunately for him, he was picked in a raffle draw as the winner of one of the brand new cars.

Narrating how the journey for him began, he said; “I was on my way to apply for internship. I am a fresh graduate from the University of Nigeria, Enugu Campus. I was in the car travelling to Nnamdi Azikwe Teaching Hospital when I saw a big billboard on the road saying “Millions of people will win big”. After some time, I saw that the poster was everywhere and I now read the details and found out how to go about it before I sent the text. In fact I wish I can reverse the hands of time to the night I was called that I won, so I can relive that experience. I was so excited and happy. I give God the glory”.

According to him; “I am going to show people that Gulder is the brand that says it and does what it says. In my local language, we say ‘Ekwueme’. That is, they are people who say and they do”, he said.

Speaking at the prize presentation ceremony in Lagos, Marketing Manager, Emmanuel Agu, Marketing Manager, Gulder, 33, Life, More and Stout category, Nigerian Breweries said Nigerian Breweries Plc, brewers of Gulder lager beer is a socially responsible organization that delivers on its promises no matter how seemingly big those promises may be. Mr. Agu said more prizes including cars, consumer electronics and other gift items can still be won in the promo that will last till November 30, 2015. He called on consumers to take advantage of the promo.

Meanwhile, Chinedu Ifezue has emerged as the winner of a brand new Hyundai Elantra car in the Port Harcourt leg of Nigeria’s biggest national consumer promotion, Gulder Ultimate Chase. With his win, the 23-year-old undergraduate of the Anambra State University follows the footsteps of his namesake, Chinedu Odimgbe, who also won a brand new car at the Enugu leg of the Gulder Ultimate Chase, held on the September 26.

Emmanuel Agu, Marketing Manager, Gulder, More, 33, Life and Stout category, Nigerian Breweries Plc, Chinedu Ifezue, Franco Maria Maggi Marketing Director Nigerian Breweries Plc congratulating the winner of Gulder Ultimate Chase

Emmanuel Agu, Marketing Manager, Gulder, More, 33, Life and Stout category, Nigerian Breweries Plc, Chinedu Ifezue, Franco Maria Maggi, Marketing Director Nigerian Breweries Plc congratulating the winner of Gulder Ultimate Chase

However, Ifezue had to surmount several challenges before his eventual ascension into the League of Ultimate Men. Contestants in the Port Harcourt leg of the Gulder Ultimate Chase had to run from the Liberation Stadium to the Polo Club, after which they would retrieve two different scrolls from 500 boxes. They had to choose between getting the instant gift items and forfeiting the opportunity of winning a brand new Hyundai Elantra or opting for the opportunity of winning the car and waiving their ownership of the gift items found in the boxes.

As the ‘chase’ kicked off, many of the contestants outran Ifezue and by the time he got to the Polo Club Ground, all the gift items had been taken. His only option was to pick up one of the remaining scrolls, which directed him to get a map from the Gatekeeper and compete fiercely with 49 other contestants for the opportunity of winning the only remaining prize – a brand new Hyundai Elantra car. Despite almost giving up hope, Ifezue’s determination and persistence, which are also part of the Gulder brand’s core values, won him the car. A tearful and visibly shaken Ifezue screamed for joy when it dawned on him that his discovery meant he would be driving home a brand new car.

Speaking on his victory, Ifezue revealed that he had tried to compete in the first Gulder Ultimate Chase staged for consumers in Enugu, but could not because he arrived at the venue late. He attributed his lateness to the monthly environmental sanitation exercise, which was observed that morning in Anambra State, where he currently resides. Instead of being discouraged by the temporary setback, it strengthened his resolve to compete in the Gulder Ultimate Chase. Thus he left Onitsha, Anambra State for Port Harcourt, Rivers State on Friday, October 2 and eventually won the car.

Emmanuel Agu, Marketing Manager, Gulder, More, 33, Life and Stout category, Nigerian Breweries Plc, Chinedu Ifezue, Franco Maria Maggi Marketing Director Nigerian Breweries Plc congratulating the winner of Gulder Ultimate Chase

Emmanuel Agu, Marketing Manager, Gulder, More, 33, Life and Stout category, Nigerian Breweries Plc, Chinedu Ifezue, Franco Maria Maggi, Marketing Director Nigerian Breweries Plc congratulating the winner of Gulder Ultimate Chase

But Ifezue’s journey to Port Harcourt was not devoid of drama. His younger brother, sister and friends tried to discourage him, questioning his ability to compete against other stronger and faster competitors. He said: “When I told my younger brother and sister that I will leave Onitsha for Port Harcourt to participate for a chance to win the car, they discouraged me. They told me, are you going to run with these sticks? By sticks, they were referring to my legs. My friends also tried to discourage me. They told me that I don’t know anybody in Port Harcourt as I had never been there, but I was resolute. I came to Port Harcourt with faith. I had to sleep in the church. When there was no other place to stay.”

Ifezue, however, confessed that he did not reveal to his father or mother where he was going as they were very strict and would not have allowed him embark on the journey had they known his motive. Speaking on his experience during the ‘chase’, he narrated: “I was among the contestants that trailed behind the others. I got tired early in the race. Even though, I trained and engaged in both indoor and outdoor physical activities and though, I took glucose, I got tired. I was praying to get any item, even if it was an MP3 player so that they won’t laugh at me when I get home. I never knew I would drive home the car.

Emmanuel Agu, Marketing Manager, Gulder, More, 33, Life and Stout category, Nigerian Breweries Plc, Chinedu Ifezue, Franco Maria Maggi Marketing Director Nigerian Breweries Plc congratulating the winner of Gulder Ultimate Chase

Emmanuel Agu, Marketing Manager, Gulder, More, 33, Life and Stout category, Nigerian Breweries Plc, Chinedu Ifezue, Franco Maria Maggi, Marketing Director Nigerian Breweries Plc congratulating the winner of Gulder Ultimate Chase

“When I got to the Polo Park, all the boxes were empty. I asked myself ‘what do I do now?’ I had lost all hope. I started to ask my fellow contestants where the Gatekeeper was, but nobody talked to me, nobody responded. I looked around and I saw Canon, the winner of Gulder Ultimate Search Viewers’ Choice. I then ran to him. He was delaying while up to 20 other contestants had gotten the map and started searching for the box that had the car key. I was among the last set of contestants that was given the map. I looked at the map and tried to read meaning into it. By trying to make sense of the map, I saw the first wooden box, I rushed and opened it, there was no key. I was the only person at that side. I turned and saw another set of boxes. About three to four boxes were empty. I now saw the box with the golden colour that had the Gulder emblem. I opened it and I saw the car key. I can’t say whether I fainted or not because I can’t remember what happened exactly.

Nonetheless, Ifezue, who said he would have gone to all the Ultimate Chase venues for a chance to win the car if he had been unsuccessful in Port Harcourt, promised to give his new Hyundai Elantra to his mother as a birthday gift.

More winners are expected to emerge as the Gulder Ultimate Chase train moves to Ibadan on October 10, 2015 at the Lekan Salami Stadium. Those in Benin will have their turn on October 17, 2015 at Ogbe Stadium while the Benin raffle draw will be held on October 18, 2015. Those in Lagos will equally be rewarded on October 24, 2015 at the National Stadium while the raffle draw will hold on October 25, 2015. The Gulder Ultimate Chase will hold in Owerri on November 7, 2015 at Dan Anyiam Stadium while the raffle draw will hold on November 8, 2015.

The Calabar Ultimate Chase event will hold on November 14, 2015 at the U J Esuene Stadium while Onitsha will host the event on November 21,2015 at the Godwin Achebe Mini stadium. The raffle draw for Onitsha will hold on November 22, 2015.

Five winners of brand new Hyundai Elantra cars have already emerged in the Gulder Ultimate Promo. They are Chuka Nnabuife, Chinedu Odimgbe, Francis Njoku, Chinedu Ifezue and Chibueze Gift Chukwuoti.

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